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Gmail is now flagging emails with images, including tiny pixels used for open tracking in cold outreach.
Recipients see a banner that says, “Images in this message are hidden,” along with a prominent “Report spam” button, which could reduce reply rates and increase spam reports.
To address this, we've added a new feature in QuickMail that keeps open tracking enabled, but automatically disables it for emails sent to Gmail (or other email providers).
Can I still use open tracking for cold email?
The answer is yes - but we wouldn't recommend it in any platform that doesn't give you control to turn off open tracking by email service provider.
How does it work?
By default, QuickMail inserts a tiny, invisible tracking pixel into your emails. When the recipient opens the email, this pixel loads, letting us know that the email has been read.
With this new feature, you can choose to exclude this tracking pixel for Gmail, Microsoft, or other email providers.
Meaning, the warning message won’t appear for recipients from the selected providers. It also means that opens for these emails won’t be tracked and won’t count towards your campaign's open rate.
However, you will still be able to track opens from the email providers you choose not to exclude.
How do I disable open tracking for Gmail?
First, create an account at https://next.quickmail.com/signup
Once you log into your workspace, open your General Settings.
Tick the box next to the Gmail email provider to disable open tracking. Once disabled, the feature will take effect immediately.
Open tracking can be turned on for each campaign step and Gmail open tracking will be skipped.
Any questions? Don't hesitate to reach out to us at support@quickmail.io
Why QuickMail?
This isn't the first feature we've released to be the #1 cold email-sending tool for deliverability.
Advanced Analytics
QuickMail checks every email that is loaded into our platform to make sure it's a real email account (think of it as a light de-bounce on the house).
We use that information to enrich your dashboards. You can customize tiles to track how a lead's email service provider impacts your results.
Since we already have that data, it's easy for us to put more power in your hands. You can control how your emails look when they land in a prospect's inbox.
Don't let this update get you down - we'll keep pioneering new ways to improve your cold email deliverability week after week.
Deliverability-AI
Never let a weak inbox waste your campaign. QuickMail puts you in control of your deliverability.
It takes hours to individually analyze inbox performance and manually change out senders.
With deliverability AI, QuickMail monitors each email account daily.
If one has a dip in deliverability it can be automatically swapped with one of your healthier senders.
You can send all your outreach from top-performing accounts automatically.
Agency-Focused Solutions
QuickMail is designed specifically for lead generation agencies to have all the tools needed to book more meetings than clients can attend.
With agency-level dashboards, reporting, client portals, and unparalleled workflow simplification for your team - It's easier to grow your client base without growing your headcount.
QuickMail delivers the most outreach automation capabilities on the market, all within a polished UI sure to impress.
Learn more about our agency features in a discovery call.
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